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Usability Systems, Inc. becomes Alucid Solution, Inc.…

As many in our industry know, Usability Systems, Inc. (USI) was founded in 1987, by renowned user-experience researcher, David E. Johnson. Mr. Johnson continually advocated and practiced his passionate beliefs of the benefits an intuitive product provides. Driven by his unique insight on how to attain and measure ‘usable characteristics’ within a product, Mr. Johnson also authored numerous evaluation and testing methodologies that our team continues to utilize today.

Over the past two years, USI has undergone a significant revival of our user-experience consulting practice and software product department. As a result, we’re updating our company name to more accurately reflect our broadened ability to help our clients clearly understand their customers. On 01 May 2004 USI became Alucid Solution, Inc. (Alucid). To coincide with our name change we have launched the newly expanded website and offerings before you.

Alucid will continue to design and market the world-renowned lab systems and related products that made our company a staple in the usability industry. In addition, we’re excited to now provide a complete solution whether your need is to conduct testing of a new or existing product, or to equip your own team with the most effective user-research tools available. Our newly expanded multi-disciplinary team includes experts in the fields of interface design, information architecture, cognitive science, human factors and ergonomics, technical communication, and an array of multi-media mediums.

We invite our existing and potential clients to inquire today to learn more about this exciting new era at our company and how we can now more effectively meet all of your user research needs.



Cingular hires Alucid for Retail Store Interaction Study…

In late 2003 Cingular Wireless, the second largest wireless company in the U.S. contracted Alucid to coordinate and assist with a unique and compelling field study. Naturalistic observation methods were applied to a point of sale interaction study in various Cingular corporate retail locations throughout the U.S.

One of the many highlights of this project was the utilization of our Mobile-ULab™ as the foundation for observing and documenting interactions. A team comprised of five (5) Cingular researchers were provided with individual workstations aboard the Mobile-ULab™ with direct video, audio, telephone, and computer feeds from the store. This total coverage enabled real-time documentation and monitoring of customer, employee, and system interactions and processes in an effort to understand ‘how stores work’ and ultimately how to make those same interactions and processes better in the future.

Call today to learn more about how the Alucid team can work with your group to better understand your products and customers.



Grand Opening of the new Alucid Solution usability lab in Atlanta, GA…

Located just outside Atlanta, the newly remodeled Alucid user testing facility has received rave reviews from clients and respondents alike. One-on-one usability test sessions as well as qualitative discussion groups are accommodated at this facility. In addition, private client viewing rooms with Internet, telephone and kitchen services are included.

Our staff can provide respondent recruitment, test facilitation, and multi-media deliverables for your project. We can also configure the facility rooms, computer stations, or other lab components to accommodate specific testing scenarios or products. The location is very easy to find for observers and respondents and is totally dedicated to providing a natural environment for product testing and high-end comfort for our clients.

Call today to schedule a tour of our lab and to request additional details.


 

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